Bitmovin does this through segmented transcoding which enables VuClip to utilize Google Cloud virtual machines in parallel and reduce the cost of encoding. Bitmovin was able to achieve scalable high-performance encoding on Google Cloud by increasing VuClip’s probability of securing and using preemptive virtual machines (VM). VuClip chose to deploy Bitmovin’s cloud-based encoding solution on Google Cloud because the combination of technologies enabled the company to reduce time to market for its video assets in incredible time and significantly reduced costs to meet its infrastructure, storage, and Content Delivery Network (CDN) needs. The media company needed a single cloud-agnostic encoding solution that could be deployed quickly on any cloud platform and improve cost efficiencies. VuClip delivers on-demand entertainment to over 42 million monthly active users in emerging markets such as India, Southeast Asia, Africa, and the Middle East.
The deployment is part of a new Bitmovin service offering, ‘Bitmovin Cloud Connect,’ that enables over-the-top (OTT) content providers such as VuClip to deploy the company’s cloud-agnostic encoding solution on all existing cloud platforms. VuClip Integrates Bitmovin’s Cloud Agnostic Video Encoder on Google Cloudīitmovin, a global leader in online streaming video technology, announced that VuClip, one of the largest technology-driven media companies in the world that delivers on-demand entertainment to emerging markets, has achieved scalable, high-performance video encoding with Bitmovin on Google Cloud.
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